5 tips for choosing a crowdfunding platform

Are you determined to start a crowdfunding campaign? awesome! But how do you know which crowdfunding platform is right for you?

people raising funds", you have to pay attention to the four key points!

Before you raise money with “people raising funds”, you have to pay attention to the four key points!

The crowds have unlimited funding!

The Sun Flower School, which has been highly regarded, is known to the world through fundraising.
The Sun Flower School, which has been highly regarded, is known to the world through fundraising.

I still remember that in order to let the world know about the events in Taiwan, netizens used the Internet as a platform to raise funds to buy the front page advertisement of The New York Times, which was distributed via the Internet and reported by the media. Concentrate the people who have the same ideas and ideas, and then use each person’s collection of small money to accumulate a considerable amount. This is the infinite power exerted by the “people’s fundraising”!

In fact, it’s not just Taiwan’s social movements that are popular with “people’s fundraising”. Today’s more and more entrepreneurs, or designers who want to launch personal products, will realize their ideal. Putting forward your own creations and works on the fundraising platform, whether it is music, film, technology, community building, etc., are common fundraising cases on the fundraising platform. However, the fundraising of the masses is not just about putting the proposal on the Internet, it will be bought by some people. The mode behind it and the initial “proposal content” need to be included, etc., are the key conditions for success.

Before you raise money with “people raising funds”, what are the things you should not pay attention to? What other eyebrows and corners must be strictly checked? Let Xiaobian bring everyone together to understand!

What is crowdfunding?

The fundraising of the masses is to raise funds from the public to execute the project.
Mass fundraising is one of the popular fundraising methods today, raising funds to the public to execute projects.

Definition of Crowdfunding

Before we can formally discuss the details of the “people’s fundraising”, first of all, we must define what is called “people’s fundraising.” The so-called “people fundraising”, the English name Crowdfunding , actually has a similar link with the sharing economy , and is a kind of gimmick.

To put it simply, “people fundraising” is one of the fundraising methods that has emerged in recent years . As the name suggests, it is to raise funds from the masses to execute projects or launch products, and to seek interested supporters, participants, and buyers. By ” sponsorship “, the project can be realized and completed. Usually, the “initiator with ideas” needs venture capital to find the “funders” who are willing to pay through the online platform. Others also use the platform to find sponsors. Object.

The mode of operation of “people fundraising” can be divided into two types.

“All-in-one” or “all-nothing” is often displayed through the Internet, showing and propagating the planning content to the masses, explaining how to mass-produce the products, or how to achieve the planning, and must set the target of raising funds in advance. Within the time limit, the fundraising success is successful, and on the contrary, when the fundraising amount cannot reach the target, the fundraising amount will be returned to the sponsor .

More definitions of crowdfunding: 1 minute to understand what fundraising is

How can people’s fundraising succeed?

Successful crowdfunding has four key factors that cannot be ignored.
Successful crowdfunding has four key factors that cannot be ignored.

It is important to write the content of the fundraising proposal.

The preparation of the project content is the “key event” of the crowdfunding proposal. If we need to adopt mass fundraising methods to mass produce new products, how can we do it through “writing” and “scheduling”? Even a direct attack on the heart is a matter of hard work! A well-prepared crowdfunding proposal, in preparation for fundraising, we must first imagine the outline of the fundraising sponsors, which is the “target audience” that we often hear. We must first locate and clearly identify the direction of fundraising. The relationship between the audiences can be more conducive to the preparation of fundraising content.

In the next chapter, Xiao Bian will introduce the “four key factors” for the successful fundraising of all people. From the four blocks of expectation, uniqueness, value and publicity, the goal is to “move a group of people” and let People have the motivation to want to sponsor, and what elements should such a proposal have? Let us understand it today!

The four key points that must be paid attention to by the people to raise funds!

Fundraising by the masses, marketing is really important
Fundraising by the masses, marketing is really important

First, do things that make people “expect”

Explain the concept of marketing and marketing. Usually, there are so many products on the market that you should not classify them in detail. As for how to attract the attention of consumers? The unchanging law is to launch a product that meets the needs of consumers , or to create ” new demand ” and expect more to consumers, but this is a new realm! (Almost every marketer will pursue the creation of consumer needs)

Second, presenting the content of the “unique” proposal

There are many ideas and proposals on the platform for crowdfunding. The successful proposals are all in the hearts of the people. It is easy to make people’s eyes shine when they form obvious differences with other proposals. Therefore, when launching new products, how to present proposals The “uniqueness” of the content is definitely a result of many market research improvements!

Third, find out the “value” of the proposal.

A proposal with a vacant appearance cannot be trusted. Especially on the Internet platform, you will not actually touch the other party. If you want to, you will need to describe the content in detail, explain the “value” of the proposal to the sponsor, or even have a society. What kind of changes and benefits, from the inside to guide the sponsors to help you save money, and to present the content and time of each step, if you can, you can find the endorsement guarantee of the professional, you will let the product More credible and persuasive!

Want to make your product more convincing? Perhaps you can refer to this article: Make the product’s copy more convincing is king

Fourth, don’t forget the importance of trying to “promote”

When your proposal is put on the fundraising platform, it is like a bet, a gambling loss, a youth without regrets, a gamble to win, a lifetime! The risk of crowdfunding is that you can’t be psychic, and you don’t know if your plan really impresses the sponsor. It may have been promoted for a whole month but the results are not good, but each team has only one time for crowdfunding. All that can be done is to prepare well beforehand and work hard to “promote” in order to succeed on the fundraising platform!

You must not miss the trend of crowdfunding!

All the people’s fundraising needs financial support to avoid long-term development.
All the people’s fundraising needs financial support to avoid long-term development.

All the people’s fundraising needs financial support to avoid long-term development.

In any case, we must remember one thing. All the fundraising of the masses requires “sufficient funds” to support the success and realization, and then we can really implement it. A fund-raising proposal sitting in the air-conditioned room may be short-term. It may seem quite fascinating inside, but if you can get support and response from supporters, participants, and buyers in the long run, you can only know when you take the air-conditioned room to accept criticism and advice from others.

The masses are not fools, and the sponsors are not the same. All they want is just to really like your fundraising content, and believe that you have the first feeling that this person gave him. Xiaobian feels that as long as they can do both, then the crowd raises funds. Definitely not a difficult thing to reach!

Extended reading: Is the crowd fundraising suitable for you? 5 major points tell you

Famous Successful and Failed Crowdfunding Stories

Crowdfunding is gradually being accepted by people and businesses as a means of raising money and there have been successful stories which can be seen from the different campaign platforms. They are also crowdfunding stories that are a failure while trying to promote various projects. We will be looking at both the success stories and failed stories as stated here.

Five Famous Successful stories

1. Peak Design: Travel Tripod

The tripod designed by Peak Design

The Travel Tripod is a new innovation that is a redesign of the traditional tripod which is difficult to carry in the field. The new Travel Tripod is easy to carry anywhere, that is intuitive and will be a delight to use. The Peak design travel tripod maximizes space and has portable easy deplorable legs that have instant camera connection.

Peak Design was able to raise $8,082,462 with an initial fundraising goal of $500,000 having a few days left to the end of the campaign and far exceeded their expectation. This was a very successful campaign on Kickstarter crowdfunding platform as they were able to raise more than the fundraising goal from 18, 335 backers before the expiration of the campaign.

2. Ryan Stout: Arsenal, the intelligent camera assistant

This tool helps you take perfect photos through machine learning

Arsenal, the intelligent camera assistant tends to unlock the potential of your DSLR or mirrorless camera and capture amazing images in any condition. Your smartphone can be used to capture amazing images in any condition and get control of your DSLR or mirrorless camera. Arsenal is the world’s first intelligent assistant for DSLR and mirrorless cameras. Ultralight hardware lets you wirelessly control your camera with intuitive iOS or Android app and advanced machine learning algorithms help you get perfect shot every time. This is an innovative device that was very successful using the Indiegogo crowdfunding platform.

Ryan Stout was able to raise $3,338,026 from 19,236 backers while campaigning on the Indiegogo platform.

3. Unistellar: eVscope

Personal-use telescope backed by the SETI Institute themselves

Unistellar eVscope is 100 times more powerful than normal telescopes that enable you to discover objects not noticed before in compact telescope and you can conveniently watch the universe from downtown. This is another successful campaign using the Indiegogo platform.

Unistellar was able to raise $3,091,044 from 2,672 backers while making use of Indiegogo campaign platform.

4. Stashbee: Storage Space Platform

Stashbee made a booking of storage space easy, convenient and affordable for everyone and everywhere. This platform connects individuals and businesses who have spare spaces with those in need of spare spaces. Stashbee was able to raise £2,223,418 with an initial funding goal of £1,600,019 from Seedrs crowdfunding platform and it was a success.

5. Commuter Club

Commuter Club is a unique tech platform that helps commuters purchase the right ticket online at a low cost with a convenient monthly payment plan. There were able to raise £2,150,360 with an initial funding goal of £1,850,000 from 612 investors using the Seedrs crowdfunding platform and it was a success.

Is it all good?

Through crowdfunding platform does recognize successes that have helped people in the process of raising funds for a specific purpose. Some people were not so fortunate using the crowdfunding platform which led to failures due to many reasons such as project failures, poor planning, inconsistencies in projects and it is stated here.

Two Failed Crowdfunding Stories

1. Mark Shuttleworth: Canonical Ubuntu Edge

Ubuntu Edge is a personal computing device that contains a smartphone and desktop PC in one device. Mark Shuttleworth was able to raise $12,733,521 with an initial funding goal of $32,000,000 from 27,633 backers using the Indiegogo crowdfunding platform. It started as a success as it was able to break crowdfunding records in addition to being the fastest project to hit $2 million in 7hrs 59 mins and the highest of $3.45 million within a total period of 24 hours but never reached its funding goal. The project was discontinued due to issues such as not able to meet with the timeline for delivery and people who contributed funds for the project on the crowdfunding platform were refunded the amount they individually contributed.

2. Crystal Wash 2.0: Clean Laundry with no detergent

Although sounding good, in the end, it was regarded as a scam

Crystal wash is a proven technology that can last for 1000 loads of clean laundry without detergents, chemicals or perfumes. It makes use of Bio Ceramics from the earth that can clean your clothes naturally like laundry detergents. Crystal wash was able to raise $268,368 with an initial funding goal of $100,000 from 3,608 backers using the Kickstarter crowdfunding platform. It was a success as they exceeded the project’s funding goal. This project became a failure when they were not able to complete the intended project as expected and a refund had to be made to the backers as demanded by them upon receipt of the project’s update that they will not be able to meet up.


The nature of the project determines the type of crowdfunding platform to be chosen and innovative products should be properly tested before any crowdfunding campaign. The use of crowdfunding platforms to make money for the various projects can be a success or a failure depending on the campaign.

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How am I supposed to solve my financial problems?

We will admit to ourselves that we are in financial problems.What could we do to solve them?Let’s see some cases on Airfunding.

How to get money or raise money fast

How to get money or raise money fast? Here’s 8 ways what you can do!

People desire extra money that can solve pressing needs that are on the increase and the question on how to get money fast comes up. You have a steady job with your monthly income streaming in but that does not cover your monthly bills and you start looking for other ways that you can get money easily. This does not mean that you should start looking for a part-time job but you can generate ideas on how you can get money easily. We are going to be looking at ways in which you can get money easily that will solve more pressing needs.

8 Ways on how to get money fast
8 Ways on how to get money fast

8 Ways on how to get money fast

1. Getting paid for online Survey

An online survey does not require much and it is an easy way of how to get money fast. It entails filling surveys online and there are different sites like Survey Junkie or Points Club that will pay you for doing just that.

2. Uber driving

You can get money fast from uber driving if registered with the company. All you need is a vehicle, work authorization and good records in driving. Becoming an Uber driver is how you can get money easily to meet pressing needs. This has proved to be a wonderful way of getting money fast.

3. Babysitting

People are making money from just babysitting and it is a way that you can get money fast. You can decide to register with an organization to babysit or you can babysit for people in your neighbourhood or close to you.

4. Airbnb Rentals

If you know you have a large space in your home, you can decide to rent a section of it in order to make money. This can be done using Airbnb to achieve this purpose of making money fast using your home. People have successfully used this means of getting money fast.

5. Food deliveries

This is a way that you can make money fast which entails delivering of food to people at their homes or offices. This is a flexible and easy way of making money fast.

6. Donate blood

You can get paid for donating blood to save the lives of people who have leukaemia or certain immune disorder that requires blood. Your getting paid for blood donation is a way that you can make money fast.

7. Clothes disposal

You can decide to sell your clothes since you have a large closet of clothes and you get paid for it. This is a way of getting money fast. For example, you can use Letgo for a platform.

8. Crowdfunding

This is an inexpensive way of how to get money easily and it entails getting money from people from a diverse background for the purpose of providing assistance. This way of getting money is gaining popularity and it is the easiest way to get money easily especially for charity purpose. Some examples of sites are Airfunding, Give.Asia or Kickstarter.


The need to get money easily depends on how creative you can be in coming up with strategies or ideas that can be used in getting money fast.